Big mistake, Bill Cosby.

The 77-year-old comedian committed an egregious error Monday evening and opened himself up to the wrath of the Internet.

“Go ahead,” he dared his Twitter and Facebook followers. “Meme me!”

Such offers in the online world are an invitation to a public flogging.

To make matters worse, Cosby – or the crew that runs his social media accounts – also provided a link to a meme generator.

Many of the memes being created and shared relate to allegations of sexual assault made against Cosby in the past by a number of women. He settled a lawsuit in Nov. 2006 with a Pickering, Ont., woman who alleged he drugged and sexually assaulted her. He has never been charged with any crimes.

It started innocent enough.

Go ahead. Meme me! http://t.co/uM3KSji8or #CosbyMeme pic.twitter.com/9PbpQqz33X

— Bill Cosby (@BillCosby) November 10, 2014

Then things quickly went off the rails.

How's this @BillCosby? pic.twitter.com/SKQMGkqKjl

— Henster (@Soft_Serve) November 10, 2014

#CosbyMeme Oh Boy! pic.twitter.com/5shOSuH74c

— E.J. Coughlin (@ejc) November 10, 2014

Reasonably sure Bill got in trouble for that before. RT "@hueyknew: #CosbyMeme @BillCosby pic.twitter.com/RSZs1p6Ltx"

— Coolian Whipopoulus (@CoolWhipIV) November 10, 2014

Trying out #CosbyMeme! http://t.co/ddtcHsQo3Z! pic.twitter.com/uI8CTcW9PE

— Jesse Thorn (@JesseThorn) November 10, 2014

AYO BILL RT @BillCosby: Go ahead. Meme me! http://t.co/TzrXGcQ6Zf #CosbyMeme pic.twitter.com/lwet2E3vJH

— Lonely Kukoč (@HitDaBoogieZ) November 10, 2014

Don't mind if I do... #CosbyMeme pic.twitter.com/vdS2icWEHD

— Rusty Redenbacher (@rustymk2) November 10, 2014

Someone's getting fired. #cosbymeme pic.twitter.com/GSMsNFcz1D

— Adam Hammer (@AdamHammer) November 10, 2014

Oh man, these are making my day! #CosbyMeme pic.twitter.com/nWwhFEDEhD

— Cornhole West (@Floyd_Banks) November 10, 2014

I made the same face. #CosbyMeme pic.twitter.com/iyuh0okjoQ

— Sean Campbell (@Melanism) November 10, 2014

How about this one, is this one okay... RT @BillCosby: Go ahead. Meme me! #CosbyMeme pic.twitter.com/1sKnvLdyQl

— Jason Steele (@FilmCow) November 10, 2014

.@BillCosby This is fun! #CosbyMeme pic.twitter.com/O1ScpMBzqA

— Matthew Bramlett (@matthewbramlett) November 10, 2014

*screams* RT @__C_A_R_T_E_R__: 😭 😭 😭 😭 😭 RT @MrTriskaideka: RT @AdamHammer: Man. #cosbymeme pic.twitter.com/09KWvo7ytl

— Bae's Anatomy (@mooks19) November 10, 2014